Our Definitive List of the Best Men’s Grooming Deals for Amazon Prime Day Start at Only $12

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Men’s grooming is all about consistency. That includes choosing brands that consistently use high-quality ingredients to make effective products as well as consistently sticking to some kind of skincare, shaving, or cleansing regimen. Sometimes consistency can cost a lot, but with the Amazon Prime Day men’s grooming deals, it doesn’t have to. Right now, the massive sale, now in its second and final day, features thousands of popular men’s grooming products from brands you love, like Jack Black, Oars + Alps, and Dollar Shave Club, in addition to some looking to make a name for themselves.

Though it’s easy (and sometimes recommended) to stick with what you know, discovering new men’s grooming products can be exciting, especially when trying one for the first time. That’s what Men’s Journal set out to do when shopping the 2023 Prime Day grooming deals so you don’t have to waste time scrolling through dozens of pages. What MJ found were products we buy all the time on sale as low as $12, some we’ve been waiting to pounce on, and some we hadn’t considered but are willing to try because they’re a steal.

Amazon Prime Day 2023 Men’s Grooming Deals

Braun Series 5 5050cs Waterproof Electric Shaver, $75 (was $90)

Electric shaving technology has become so much more convenient in the last few years. Most all electric razors are now waterproof, meaning you can bring them in the shower or use them with shaving cream or gel. Right now is a great time to get one from a top shaving brand in Braun.

The Braun Series 5 Waterproof Electric Shaver features a foil shaver and two interchangeable heads that form the ideal shaving trio. Clippings can be removed from the head with the kit brush or quickly rinsed off under running water. This shaver’s internal battery lasts up to 50 minutes and charges on a convenient stand. Braun products, above all, are built to last — the head alone is said to last up to 18 months.

[$75; amazon.com]

Caldera + Lab The Good Face Serum, $73 (was $97)

Some say The Good Face Serum from Caldera + Lab has gained a cult following. But can it be considered a cult if the product works? We’re saying “no,” but saying “yes” to a rare discount on this Amazon Prime Day deal from a brand that’s a force in the world of high-quality, ethically manufactured products.

The Good is a lightweight, vegan, multi-purpose serum that’s best applied at night. It works well for many, if not all skin types and helps fight signs of aging by hydrating and nourishing the skin. This formula is backed by science but sourced ethically to do “good” for the environment, animals, and customers. Face serums typically cost more than most men’s grooming products because they’re highly concentrated. This one is a few extra shekels, but well worth every dollar. We’ll see you for a refill in a few months.

[$73; amazon.com]

Jack Black Double-Duty Face Moisturizer SPF 20, $20 (was $30)

An everyday product for many guys, the Jack Black Double-Duty Face Moisturizer is only $20 during Amazon Prime Day. This is the right time to stock up on this popular anti-aging moisturizer that also serves as a broad-spectrum sunscreen now that summer has people outside in the glory of the sun.

Using ingredients like sea parsley, blue algae extract, and vitamins A and E, this moisturizer effectively and cleanly helps to treat and protect skin from redness and irritation while providing daily hydration. For guys who have never used a moisturizer, this one from Jack Black isn’t heavy and doesn’t leave an oily residue — give it a shot while it’s on sale.

[$20; amazon.com]

Oars + Alps Aluminum Free Deodorant (3-pack), $31 (was $39)

A best seller from the increasingly popular Oars + Alps, the Aluminum Free Deodorant rarely goes on sale, let alone this low of a price. Available in single or multi-parks in a variety of gentle scents, this clean-formulated deodorant protects pits with the power of aloe vera, caribou moss, and corn starch.

The brand also highlights that this deodorant can help detoxify pits with regular use after quitting the metallic stuff. According to Oars + Alps, after four weeks of use, the body will have gone through a complete cycle of purging toxins caused by aluminum-based antiperspirants. They admit there will be a window of stink and sweat. But after four weeks, they say that’ll all be gone. MJ can vouch for this as one of the best deodorants we’ve used.

[$31; amazon.com]

Dollar Shave Club Razor Refill Cartridges, from $18 (was from $23)

Here’s one of those grooming products most guys have to buy regardless of the cost, but how great would it be to save a few bucks? During Amazon Prime Day, men’s shaving deals are everywhere, including popular brands like Harry’s, Gilette, and Dollar Shave Club.

These DSC razors are down to their lowest price of the year. A few of the cartridge refills for the brand’s four and six-blade razor heads are discounted, which is helpful, but they’re also running a promotion on kits that includes cartridges, a new handle, and the option of shaving cream. It’s a sweet deal for any guy looking to refresh his razor setup.

[$18; amazon.com]

Burberry Touch Eau de Toilette for Men, $65 (was $94)

One grooming product a man will loyally buy until he dies is cologne. To his credit, once you’ve been told you smell nice, you try to hang on to that glory. But one fragrance that seems to work for many guys is the Burberry Touch Eau de Toilette. During the Amazon Prime Day sale, the 100 ml bottle, the largest size, is over 30% off.

Often regarded as a great all-year fragrance, Burberry Touch is an aromatic scent powered by notes of white pepper, cedar, and violet. Upon spritzing, a burst of citrus can be enjoyed that settles into a balanced earthy, woody musk. While different skin types intermingle with fragrance in completely different ways, this one is accommodating to most.

[$65; amazon.com]

Baxter of California Clay Pomade, $16 (was $23)

The Baxter of California Clay Pomade is a right of passage in men’s grooming and right now, a one-way ticket ticket only costs $16. Believe it or not, Baxter (Finley) was a real person and began developing products dating back to the ‘70s. About 20 years ago, The Clay Pomade was introduced and immediately gained street cred for its thorough but pliable matte-finish hold.

With ingredients like beeswax and, of course, kaolin and bentonite clay, the best way to use Baxter’s Clay Pomade is by portion control. Using roughly a dime’s worth of pomade, warm the product up in your hands before applying evenly throughout your hair. Comb or brush through to achieve the desired shape and don’t feel weird about using a little more on the front coif for extra detail.

[$16; amazon.com]

Marlowe. No 141 Shave Cream, $12 (was $15)

A good shaving cream is the first line of defense against razor burn and accidental nicks. But why should anybody spend $12 for Marlowe No. 141 when there’s a 12-pack of the generic stuff for a few bucks? Well, what’s the difference between yellow cheese product and Parmigiano Reggiano? The answer: Ingredients and design.

Marlowe No. 141 Shave Cream is paraben, phthalate, and cruelty-free and is formulated with high-quality ingredients you’ve heard of like shea butter and coconut oil, which are essential for locking in moisture to ensure a smooth shave. Other ingredients by design include green tea extract which is rich in antioxidants and helps aid skin cell repair as well as willow bark extract and deep sea algae, both of which work to soothe irritated, inflamed skin.

[$12; amazon.com]

Hims Thick Fix Hair Shampoo (2-pack), $20 (was $25)

Hims has emerged as one of the leaders in hair loss solutions. But the brand’s Thick Fix Hair Shampoo isn’t formulated specifically for balding people so much as it is for the overall health of your hair and scalp. The fortunate side effect is that using this promotes a healthy environment for hair follicles to flourish.

The sulfate, paraben, and cruelty-free shampoo is infused with balding’s nemesis: saw palmetto. Saw palmetto is a plant that’s been said to have numerous health benefits including combating hair loss. While it comes in many forms, Hims bottled it up in a shampoo that’s equally effective and refreshing. Grab the two-pack that’s available during the Prime Day sale and use it once per day for a healthy scalp and fuller-looking hair.

[$20; amazon.com]

Live Bearded 3-Step Beard Grooming Kit, $38 (was $50)

Would you trust a beard brand run entirely by guys with beards? The answer is yes, absolutely. The guys of Live Bearded have beards in all shapes and sizes, which allows them to understand the needs of a diverse group of beard growers. During the Amazon Prime Day sale, they’re offering their core beard products in a kit.

The Live Bearded Beard Grooming Kit includes a beard wash, beard oil, and beard butter. The wash is a daily essential for combating flakes as it gets worked into the hair and down to the skin to hydrate follicles that may not see the light of day. The beard oil is also a hydrator, best applied on a freshly cleaned beard to maintain moisture throughout the day. The butter is the style master with a thick-but-malleable texture that warms up in hands and helps to tame even the most crazy beards. This kit also makes a great gift for bearded loved ones.

[$38; amazon.com]

Versed Find Clarity Purifying Clay Mask, $12 (was $15)

This is the best clay mask you’ll find during the Amazon Prime Day sale, maybe on the entire marketplace. Versed does not mess around with skincare. All their products are free of every bad thing you could imagine and still work better than the ‘roided-out versions.

The Find Clarity Purifying Clay Mask is proof. This little apple-sauce-looking pouch contains kaolin and bentonite clay alongside charcoal and bamboo to purify the skin from toxins and gently exfoliate, removing dead cells and sebum. The result? A brand-new face. Don’t tell your spouse though, they’ll get hooked. Despite the small package, a little bit goes a long way. To cover an entire face only requires a quarter’s worth of product, amounting to roughly 12 applications.

[$12; amazon.com]

Bonus: V76 by Vaughn Tonic Hair & Scalp, $13 (was $18)

For guys who were gifted a godly head of hair, the V76 Tonic Hair & Scalp is your new ace in the hole. A product of renowned New York stylist, Vaughn Acord, this spray is like kicking your hair into multi-dimensional high-definition.

With eucalyptus oil, juniper extract, and a subtle citrus scent, the Tonic Hair & Scalp spray nourishes hair and moisturizes the scalp while leaving behind an illustrious shine enough to blind everybody running through Penn Station. Acord recommends spraying generously through damp hair and working through with your fingers to spread evenly. Use it before styling and you’re set for the day.

[$13; amazon.com]

Check Out More from Amazon Prime Day:

• Our Favorite Peloton Bike Is $300 Off for Amazon Prime Day (and With Free Delivery)
• The 11 Best Men’s Accessories on Sale During Amazon Prime Day Include Ray-Ban, Timberland, and Fossil
• The Bowflex Adjustable Dumbbells With 18,000 Perfect Ratings Dropped in Price Again as We Were Writing This

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